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If it's too good to be true then it must be our most BAD ASS offer of the Year!!

SEARCH ENGINE MADNESSonly-199-to-promote-my-website-for-3-months-are-you-crazy

You can not pass up this INSANE OFFER to make your Internet Marketing ROCK!

FIGHTING FOR RANKINGS?

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We know there is a world of competition so I am here to prove to you that I can give you what no one else can accomplish.
40 hours a week and $1000s a month isn’t getting you the results you want?
I am so confident that I can improve whatever situation you have that I am offering this TRIAL PROMO CODE
There will be others because I would be lying if I said this would never happen again.
Today, when you pay 3 months in advance ($199) you will pay only $66.66/month for our AMAZING marketing system.
Retail Value more than $299/mo.
So easy even my Mom can use it!
It’s this easy:
You give us your domain name.
We Recommend that you use a quality SEO plugin like Yoast to make sure that your website’s pages are up to par with SEO rules (meta descriptions, keywords, etc.)
Give us a list of 5-10 keywords.
HIT SUBMIT.
DONE!!

MY LAST 30 DAYS OF TRAFFIC as ANALYZED BY GOOGLE ANALYTICS

last30days

 

SPECIAL BONUS:
Anyone who signs up will be given SIX MONTHS FREE usage of Onlywire.com where you can manage all of your social media accounts.
Onlywire alone is worth at least $30 a month so this is a WIN WIN DEAL!!!
onlywireAfter 3 months when you renew your subscription to Onlywire will be extended to a FULL YEAR!!

You can NOT beat this deal anywhere on the Internet. We must be CRAZY or just CONFIDENT in what we can do for you.

 
This will work with:
Real Estate
Sports Books
Local brick and mortar Businesses.
Tourist attractions
Taxi companies
Home based businesses
 
As long as you have a website then this works and we have proven it over 500 times in the last year.
 

Are you ready to ROCK your Internet?

Chuc-Mason-SEO-Unleash-Your-Geek

Click On the Photo to see my profile on LinkedIN

Work with me personally. You will not just be a number in our sales sheet. You will have access to call me by Skype or telephone to make sure you are properly set up to get the best results from your campaign. I offer 100% Personalized service and stand behind this system which I spent the last 10 years preparing, testing and using in real industry. It is only now that I am making it available to the consumer and small business markets outside of our normal client list.

I assure you that you are in good hands and we value and support every client with the utmost care and precision.

Sincerely,

Chuc Mason

CEO
Unleash Your Geek, Inc.

https://www.linkedin.com/in/unleashyourgeek

 

PROMO CODE BIGDEAL199
Offer Expires 5PM Friday Nov 11, 2016

 

DON’T WAIT! This offer expires FRIDAY and is available to the first 10 participants. You have nothing to lose!!

 
 
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In order for us to give you the most optimal solution you and us will benefit by checking your Google Analytics so please add us to your Analytics so we can make sure that your marketing account has been adjusted to best benefit your needs and so that we can track your progress. Please Add us to your Google Analytics using the email [email protected] If you have Webmaster Tools set up it is of course helpful to have visual access to that as well.
Email support only for this plan and assistance in the completion of your forms. No Refunds will be given due to the up front expense we have to provide this deal and the free services to you. Thanks for your cooperation in helping Us to help You!

Everything Your Computer Guy Thinks he knows about SEO

seo-geekIt’s the oldest story in the book.

My friend knows computers” or “my nephew is going to manage our Internet marketing“.
I have a friend who watched some financial freedom videos and now thinks he is going to be a day trader working from home. It must be that easy if everyone is doing it. How many people are succeeding?
Day trading, like many other things such as technical internet marketing, predictive analysis, involves a lot of intuition and a unique aptitude. People are all built in a different way and we all have different areas of strength. We are not all capable of doing something just because we think it looks too easy. It looks easy because we make it look easy.
I can’t play basketball. I suck! I can dribble a ball but darn if I’m going to shoot a basket.
I can’t sing! I’m tone deaf! But I sound AWESOME singing in the shower or alone in the car.
The point is that we, and others, will benefit from understanding their strengths and knowing when to pass the reigns over to someone who thrives in their work. Their specialty not their hobby. Internet Marketing, SEO and social media are not a Do It Yourself-er sport. They are professions which involve tens of thousands of hours or years of trial and error. You don’t learn it by spending a few week in forums and then watching a few Youtube videos. If that were the case I would be doing brain surgery by now. It’s a science and a strategy that is built on experience which comes from Trial and Error.
Did you know that only 1% (ONE PERCENT!!!) of Internet Marketing “Professionals” actually have the core knowledge to truly succeed in this profession? Over half are using tools to do their work but don’t really understand the mechanics of how things are getting accomplished.
The rest are the people on the front line who make the client think they are making things happen when actually there is an entity working in the background on their behalf.
The 1% is driving 99% of the successful machines on the Internet.
Have I made my point?
Good.
I don’t like the term SEO because it seems to have earned the same creepy crawly feeling that the word Amway gave us back in the day. For you young folks you might have to Google that reference.
SEO in my world is a systematic approach to accomplishing the goal that we have successfully achieved for over 15 years. Back in 2001 I started doing something that didn’t have a name.
Search Engine Optimization: Keyword is Optimization. 

Definition of optimization. :
– an act, process, or methodology of making something (as a design, system, or decision) as fully perfect, functional, or effective as possible; specifically : the mathematical procedures (as finding the maximum of a function) involved in this.
Optimization | Definition of Optimization by Merriam-Webster
www.merriam-webster.com/dictionary/optimization
This is exactly the point.
The way that you succeed in internet marketing is that you have learned how all of the machine’s parts work together and how cause and effect can support and manipulate the results. This comes from case testing 1000s of scenarios to tune the process into something which can be followed for future implementations.
WHAT!?!?!? Latin? Yes. Exactly. Confusing. And this was the easy explanation.
Again we make the point that there is a massive amount of data manipulation and analysis that goes into projecting results and making the adjustments that bring us the results that we want.
Just like Financial Investments. Future results are based on past performance. Sort of.
There is a Google algorithm scare every once in a while where all of the SEO community scrambles to write a bunch of impressive (or not so impressive yet very predictive) articles trying to explain what they believe needs to be done in order to respond to Google’s new scare tactics.
Here’s a secret that I started preaching as early as 2005. CONTENT IS KING. Yes, it’s my quote. Some other genius grabbed it. Just like Growth Hacking was a daily routine before Sean Ellis – (Growth Hacking) gave our work a name. FYI: Sean Ellis did NOT invent Growth Hacking. He just renamed the chocolate chip cookie to be a culinary delight with chips made of chocolate and doubled the price. Growth hacking = Content is King = use your common sense (for most of us).
Are you absolutely confused yet?
Your “computer guy” or your “friend’s nephew” thinks that SEO and Internet Marketing are a simple task that is accomplished in 20 minutes a day to satisfy the needs of a massive management of complex tasks.
It is not a job to be done in the background while working as a desktop computer technician. It is a full time focus of energy and resources to keep up on a daily basis with the 1000s of changes in the internet world.
When you want something done right you need to find a professional who has devoted the major portion of their live and made the sacrifices to exact the science that gives YOUR business the strategic advantage over the other 99% of the world who is hiring a BOUTIQUE SEO AGENCY managed by people who have memorized a bunch of catch phrases in order to impress you. These folks who memorize fancy terms aren’t going to dig you out of the trenches when there is a struggle to jockey for position.
That Boutique agency is going to sub-contract my company and take the credit for my work while earning 75% of the fee that you are paying them. 25% will go to the actual person who doesn’t go out partying in order to make sure the work gets done.
The agency will be making  brochures and taking publicity photos for Instagram taking credit for everything that we do behind the scenes.
Until we pack our bags and stop letting our work be taken for granted and for letting others take credit for our work.
If you want your Internet marketing done right and you’re tired of spending ridiculous amounts of money for mediocre results then you know where to go.
Go to the guy who was GROWTH HACKING before Sean Ellis could give it a name.
By the way, I have a lot of respect for Sean Ellis. Smart guy. He just made people believe that he invented the chocolate chip cookie!
Yours Truly,
Chuc Mason
CEO
Original Growth Hacker
Unleash Your Geek, Inc.

The BEST SEO and Internet Marketing Deal IN THE WORLD!!

We want to celebrate the Launch of one of the most amazing and unique SEO systems in the world!

20 Years of Internet Technology experience.
We began before anyone had ever seen a modern day search engine.

rocking the seo


Image created by Jaii Hein – http://www.facebook.com/jaii.hein


More Experience in Internet Marketing than 99% of the SEO Consultants On Earth (Verified!!)
Humility has no place when honesty is the best policy
We researched, tested and helped develop what is used in today’s technologies.
You can not find anything in the world that includes all of these services for such an AMAZING price!
FREE Membership to our Affiliate Program to EARN BIG MONEY just for being a client!!
White Label Resellers, SEO Consultants and Sales teams: Use the tools YOU know and have the freedom to integrate other tools using our API capabilities so that you never have to be stuck using anything that you don’t want to use.

This Dashboard doesn’t reinvent the wheel.
It just uses existing technologies by the internet’s TOP companies to help you get the maximum power out of your Internet marketing.
We don’t try to be the best at everything.
We just know how to connect you to the best tools on the internet better than anyone in the world.

Over $250,000 of investment over 5 years to produce

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ONE LOW MONTHLY INVESTMENT

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CLICK HERE for our One of a Kind SEO DEAL!OnlyWire: If bought Retail $99/month

SocialADR: If bought Retail $200/mo

SpinRewriter: If bought Retail $37/mo

Article Catalog updated daily: If bought Retail $197/year

Custom Forms: If bought Retail $89/year

Affiliate Membership Program: If bought Retail $129/year

White Label SEO Reseller – If bought Retail Avg: $500/mo.

RSS Feed Submissions: If bought Retail $25-$79/mo.

Local Search management: If bought Retail $50-$150/mo

PLUS over 100 other Amazing Features!

 

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So Why Outsource To An SEO Consultant?

The web designer only needs to be concerned about overcoming technical problems. They concentrate on first making the site work and then making it work well. They will make the site not only to suit you but also to get it to work beyond what you originally needed it for.
seo-geekOne is that an SEO Professional devotes all of their energy and resources into learning their craft. Their talents are specifically used for website rankings. They can work with your design team from the ground up to make sure that your website not only makes maximum use of SEO techniques but also to save you time and therefore money in the long run by making sure it is done right the very first time. This in itself will save you not only time but costly redesigning later.
The Search Engine Optimization specialist must continually improve their skills because they are not just getting your site ranked well today but continually get it positioned well. You need both of these specialists to work for you. Together they can give you what your need and more.
Why would it be a good idea to outsource to a search engine optimization provider? A skilled web developer can create a remarkable page that can serve every need that you can imagine. However web designers may not necessarily have any skill with SEO. An INTERNET MARKETING specialist will know tips on how to get your page seen and seen often. Let’s cover a few reasons why you may consider doing this.
Another reason is that you want your web site design team to focus their energies on designing the site. By bringing an SEO Expert in you can have two specialists focus on what they know how to do best. An SEO consultant is going to take their bag of tricks and essentially arm your website and engage in a battle of wits with the browser and their search engine ranking formulas.

More Experience in Internet Marketing than 99% of the SEO Consultants On Earth

Growth Hacking with Predicative Analytical SEO
Internet Marketing for Business – Introductory Offer $299/month
This is the Internet Marketing deal that you will not see for a long time
FREE Membership to our Affiliate Program to EARN BIG MONEY just for being a client!!
We want to celebrate the Launch of one of the most amazing and unique SEO systems in the world!
You can not find anything in the world that includes all of these services for such an AMAZING price!

20 Years of Internet Technology experience.

We began before anyone had ever seen a modern day search engine.
We researched, tested and helped develop what is used in today’s technologies.
More Experience in Internet Marketing than 99% of the SEO Consultants On Earth*

*How? Simple Math: We started in 1994 with technical internet  development and began the first SEO systems in 2001.
With over 10,000,000 Internet marketers in the world over 90% of them have less than 5 years of experience in this field.
The remaining 9% have less than 15 years of experience and a small portion of those have the technical background applied to Technical SEO and the foundation of Growth Hacking and Predictive Analytics which is used for the most lucrative results in the world.
That puts us in the TOP 1% of this area of knowledge in the world.

[fruitful_sep]

Use the tools YOU know and have the freedom to integrate other tools
using our API capabilities so that you never have to be stuck using anything that you don’t want to use.

This Dashboard doesn’t reinvent the wheel.
It just uses existing technologies by the internet’s TOP companies to help you get the maximum power out of your Internet marketing.
We don’t try to be the best at everything.
We just know how to connect you to the best tools on the internet better than anyone in the world.

Over $250,000 of investment over 5 years to produce

Your Package Includes All of these services in
ONE LOW MONTHLY INVESTMENT

social adr social ranking

Social ADR Social Ranking

spinrewriter
onlywire

OnlyWire: If bought Retail $99/month

SocialADR: If bought Retail $200/mo

SpinRewriter: If bought Retail $37/mo

Article Catalog updated daily: If bought Retail $197/year

Custom Forms: If bought Retail $89/year

Affiliate Membership Program: If bought Retail $129/year

White Label SEO Reseller – If bought Retail Avg: $500/mo.

RSS Feed Submissions: If bought Retail $25-$79/mo.

Local Search management: If bought Retail $50-$150/mo

Over $750 per month is Yours for only $299/per month for the first 3 months!

PLUS over 100 other Amazing Features!

CLICK HERE for our One of a Kind SEO DEAL!

CLICK HERE for our One of a Kind SEO DEAL!

REDUCED FROM $799/mo to $299/mo

Offer Expires October 31!
This Discount Will Fade Away Slowly over the next 10 Days and the Price will Step Back daily to its normal Retail Market Value.

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BIGDEAL299
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Complete Enterprise Internet Marketing Solution

This is the Internet Marketing deal that you will not see for a long time.

FREE Membership to our Affiliate Program to EARN BIG MONEY just for being a client!!

We want to celebrate the Launch of one of the most amazing and unique SEO systems in the world!

You can not find anything in the world that includes all of these services for such an AMAZING price!

More Experience in Internet Marketing than 99% of the SEO Consultants On Earth

Use the tools YOU know and have the freedom to integrate other tools using our API capabilities so that you never have to be stuck using anything that you don't want to use.

20 Years of Internet Technology experience. We began before anyone had ever seen a modern day search engine. We researched, tested and helped develop what is used in today's technologies. This Dashboard doesn't reinvent the wheel. It just uses existing technologies by the internet's TOP companies to help you get the maximum power out of your Internet marketing. We don't try to be the best at everything. We just know how to connect you to the best tools on the internet better than anyone in the world.

Over $250,000 of investment over 5 years to produce

Your Package Includes All of these services in ONE LOW MONTHLY INVESTMENT

SEO PACKAGE COMPARISON

We’ve been developing SEO and Internet Marketing solutions for over 15+ years.

 Optimize your social media and other channels of distribution and even get trained on how to make your website work for you!

Not only do you need to be registered with search engines but you also need to build your website to meet the criteria

We’re here to make that happen.

Unlike many SEO companies we offer some things that are tough to find in today’s market:

PERSONALIZED SERVICE
CUSTOM SOLUTIONS

    • Consultation: Your account manager will meet with you to ensure we understand your business, your products and services, and your target market
    • <Optional> Managed Servers to guarantee that your website loads fast for your visitor

WEBSITE DESIGN for SEO – Is your website design hampering your SEO efforts? We see it all the time. We can rebuild your existing website to work with the search engines (we can often keep the same look). We will build a whole new website that is SEO friendly from the ground up. We can incorporate your graphics, logos, images and video. We can also add contact forms and improve other calls to action. Our content writers can update existing content or develop additional content for your website or blended website campaign.

Website Analysis. We evaluate your site structure, page meta-data, content, keyword density, and other factors critical to SEO success.

Keyword Research. We assess the competitiveness of the keywords related to your business offerings and develop a cost-effective strategy to target search phrases that will bring business to your door.

Roadmap Creation. Your SEO team will meet and create a detailed roadmap outlining activities to be completed over the coming months.

Execution. We complete the tasks in the roadmap and work with you to get the necessary changes to your site implemented.

SERVICES AND PRICES

We want to double your traffic with more potential gamers. COMPLETE ORGANIC SUBMISSION Get a Very Unique Submission of your website to more relevant places than any other company offers for this price. Why? Because we know when you see what this does for you that you’re going to come back for more. This is our teaser of how Kick Ass our service is! We have a list of over 300 locations where we can submit your website into relevant and contextual places and that will provide positive backlinks from legitimate low and high traffic sources. This includes the creating of accounts at each location and we will provide you a list of those accounts and login credentials when the task is complete.

Specialized to handle the specific needs of the real estate community

White hat SEO refers to the usage of optimization strategies, techniques and tactics that focus on a human audience opposed to search engines and completely follows search engine rules and policies.

PROACTIVE SEO

Join Our Distinguished list of satisfied clients and have your website get the attention that it deserves.

Is your company ready to be ranked in the top positions in the search engines?

TECHNICAL SEO

 

In this case, technical SEO just refers to any SEO work that is done aside from the content. Essentially, it’s laying a strong foundation to give your content the best chance it can have to rank for relevant keywords and phrases

Organic search engine optimization refers to the methods used to obtain a high placement (or ranking) on a search engine results page in unpaid, algorithm-driven results on a given search engine. 

Business to Business requires its own type of marketing which is unique from the average social marketing which is commonly used for retail environments

ONLINE GAMING SEO

Online Gaming and Sportsbooks have a niche market that is highly competitive. For this complex industry, it takes a special approach to reach the audience effectively.

PACKAGES INCLUDE……

301 Redirects
Additional Links
Article Submissions
Article Writing
Backlinks
Blog Commenting
Blog Creation and Posting
Canonical Tags
Classified Ad Postings
Classified Ads Content Creation
Competitor Analysis
Detailed Site Analysis
Directory Submission
Facebook Posting
Forum Account Creation
Forum Posting
Google Analytics Setup and Optimization
Google Base Feeds
Google Places – Google+
HTML and Content Optimization
Images and Link Optimization
Initial Search Engine Ranking Report

PACKAGES INCLUDE……

SEO Articles
SEO Copywriting and Content Density
Setup of Social Media Profiles
Site Architecture Analysis
Sitemap creation and submission
Slide Sharing
Social Bookmarking of Blog Posts and Articles
Social Media marketing
Squidoo Marketing
Twitter Posts
Vertical Research
Video Optimization
Video Posting
W3C Validation
Web 2.0 Blog Submissions
Webmaster Tools Analysis and Maintenance
Website Audit
Wiki Media Creation
XML Sitemaps and Submission(s)
Yelp/Foursquare Profiles
YouTube Channel(s) setup

SEO: If You Bring It In Then Take It Out

SEO Consultants: Everyone says that they’re different. They are the unique company.
They will rank you in the Top 10 (this is a lie by the way).
I’m not an SEO company. Unleash Your Geek is a company that was built to make a difference.
We aren’t going to try to convince you to work with us. That’s your choice obviously. What we can do is to help you evaluate what will truly help your business without throwing a ton of money out the window.
Even if you do save money then what happens next?
How much time will you spend double checking the work of the firm that you hire to help manage your SEO and Internet marketing?
How do you decide how much access they will have to your company, servers, accounts, and other sensitive areas.
That’s why we’re here.
We work with a philosophy that we adopted from our years as outdoors men, campers, nature lovers, pioneers.
If you carry it in then you carry it out. What does this mean? If it was yours going in then it’s yours going out.
This is the last thing anyone ever thinks of managing but it does at some point become a game changer because while you are working so hard protecting all of your secret entrances you are also BLOCKING your agent from making progress!
All the money you just saved by making a deal is being wasted because you and your organization our costing yourselves MONEY and time.
Now you have the other blindspot which you didn’t realize was so important until it was too late. All of your content, meta tags, written text, formatting, and sentence structure, have bad grammar. The “SEO” company consists of a team that is using text spinning software and is not checking the way that everything is written! They have poor education or English is a 2nd language. We value the work of everyone in the industry but the reality is that many firms are challenged by many of the unique areas of English that might be specific to a region, a topic, a neighborhood, etc. People from one part of the USA might approach a topic differently and they might respond to one method of marketing differently than they respond to marketing from another part of the country.
This is the issue.
When you approach Internet Marketing it’s important to also consider the primary language of the team that is in charge of the most important cornerstone of your campaign. Since we enjoy working with people from all over the world we make sure that the area focused on dialect, lingo, slang, and that type of thing, is closely monitored.


How do you choose the right company? Well, this is why people choose us. Here’s a little story for you:

A ship engine failed, no one could fix it. Then they brought in a man with 40 yrs. on the job. He inspected the engine carefully, top to bottom. After looking things over, the guy reached into his bag and pulled out a small hammer. He gently tapped something. Instantly, the engine lurched into life. The engine was fixed! 7 Days later the owners got his bill for 10k. ‘What?!’ the owners said ‘You hardly did anything. Send us an itemized bill. ” the reply simply said Tapping with a hammer. $2 Knowing where to tap? $9,998 Don’t Ever Underestimate Experience


The significance of this story of course is that like in SEO related areas of work a lot of what we do is not just on the surface but it also involves a lot of prevention, application of experience, and efficiency. Often times we find ourselves trying to prevent disasters or do things which will make a whole system run better in the long term but a short sighted approach and inexperienced management can quickly derail efforts to optimize the system that supports the overall SEO plan.
A quick example if the aforementioned spelling and grammar which might have gone unnoticed during the interview process. This can cost a lot of money and time in wasted efforts so the experience of a seasoned expert will take this into consideration as well as 100s of other things and help to make sure that common inefficient processes are avoided. All of these things together will make for a more successful and cost effective campaign.
A properly run campaign will also leave the owner in complete control of all their resources if and when an SEO team departs from the project. 
There are some well known companies out there, one who manages Urgent Care centers, who literally hijack your social media and all of your social accounts because they integrate your marketing into their systems. If you ever leave them the media goes with and you lose everything you paid to have them create. This is the top priority of being proactive is that you need to make sure that everything is always on your server or at least in a format where it can always be retrieved without a legal issue. These companies claim ownership of content. A company like Justia who manages law firms will take over most of your system and make it very difficult to have ownership of that content during or after the fact.
I’ll be writing a more specific follow up article on these two companies that I just mentioned because they become very good examples of what situations to avoid.
Hence, the campers’ motto: If You Bring It In Then Take It Out. 

 
 
 
 
 
 
 
I don’t work with people who are motivated by money. I am motivated by people who do what they love because when they enjoy their work we all become successful together. So I would ask them if they enjoy(ed) their work and if they are happy or are they rich. I grew up with people who were filthy rich. They were only interested in having more. For me I saw this as them filling a void because without money they didn’t know how to be happy. They can have their money. I sleep at night with a clean conscience and make good money while being a positive influence on people and also Enjoy what I do. Do what you LOVE and the money will follow. Learn to love yourself and you’ll never need money to make you happy.

You Don't Believe SEO is for Real?

In Response to Someone who needed to think about what he was publishing. His Article preface is as follows.
Needless to say that when he was confronted about his error he chose to block us when he was caught in a lie.
This is how big egos in this industry usually deal with things which is why we remain on the ethical side of the work here.


“SEO In One Day
SEO is simply not as hard as people pretend like it is; you can get 95% of the effort with 5% of the work,
and you absolutely do not need to hire a professional SEO to do it, nor will it be hard to start ranking for well-picked key terms.
Of all the channels we’ll be discussing, SEO is the one that there is the most misinformation about.
Some of it is subtle, but some of it is widely spread and believed by so-called SEO consultants who actually don’t know what they’re doing.
SEO is very simple, and unless you’re a very large company it’s probably not worth hiring somebody else to do.”


Who makes comments like this? The same people who feel mechanics are unnecessary because you can follow auto repair instructions on YouTube?

  • 99% of the people reading this have no idea why I’m qualified to argue the merits of SEO. They/you have likely been represented by someone, or a company, who wasn’t able to show value.
  • 1% of the people reading this are living proof of why it is critical. These might be those who understand how to read basic traffic results or who have otherwise seen a positive outcome from their investment. Or they are the 1% who work in the SEO world who know what’s going on.

Just this week I read a quote from someone who is well known in his niche of the Internet world. Maybe by the time I wrap up this article I’ll decide whether or not to mention his name. His comments about “SEO being unnecessary” and “SEO guys always getting offended….” (when he offends them with his rude comments) were used in a preface to a long article about How To Do SEO on Your Own and how 95% of people don’t need to hire someone to do it for them.
Such a comment is not only ridiculous but it is absolutely without merit. It is offensive. It is just short of slander especially when it is written as a preface to an article claiming that someone with no technology experience (“anyone”) can do SEO on their own.
My response to this come in many parts but the purpose of this article is to help people understand what happens with SEO and to give a quick overview why such comments by non-SEO professionals should go ignored. As CEO of a reputable company I would fire someone if they were in the habit of making such stupid statements but lucky for this guy he works for himself. He enjoys the comfort of an audience who doesn’t know enough about SEO to confront him on his statement. He says what he wants without caring how it affects other people or their decisions. People who look to him for accurate advice.
Why all the attention to this person? Because you too could be one of those people. If you are not personally involved in the heart of a process and are not qualified to do the job yourself then don’t make public statements or recommendations about the validity of that profession as a whole. It just makes you look like a jackass.
It especially makes you look like a jackass to the people in the industry who know how inaccurate you are.
SEO when done properly is a science of creating a platform in order to run a stable campaign. Technical SEO targets the aspects of a website beginning at the server level and working its way through the code, the images, the format of the words, the design of the site, and 1000s more.
My background in SEO for example is derived from 20 years of highly technical work in the computer industry. My ability to do “SEO” comes from the understanding of all of the factors which affect a website. These principles although documented to some degree in a million online manuals, YouTube videos, PDFs, classes, and other sources, are also embedded in my intellectual property and a lot of that capability can’t be taught. SEO is something that is understood to some degree by those people who have the aptitude to do it effectively. This skill can be learned to some degree by taking classes, by experience in the field, and by other sources, It is truly learned by trial and error. Without seeing the bad results you can’t learn how to avoid them.  This might follow the “learn from your mistakes” mentality. A.K.A. “Experience”
So what is SEO?
Search Engine Optimization.
Who is qualified to do SEO? I look forward to there being a way to answer this question because then we could just go to work instead of making SEO seem like the work of Snake Oil salesmen.
SEO is not only the optimization of the website by changing some keywords and filling a page with meta tags. SEO is building organic relationships between related systems so that they work together in a natural manner.
I was told by someone that “no one NEEDS SEO” but “it’s nice to have”.
I don’t need PPC. I don’t Need a mechanic. I don’t NEED a guidance counselor. I don’t NEED a doctor or an attorney. We don’t NEED a lot of things. So what do we need?
We “need” to have all of the resources available so that we can have the most effective campaign possible and so that we can produce the best results for our clients.
Why exclude SEO from this process?
One thing to be careful of is avoiding bad SEO consultants. How do you avoid an SEO consultant that doesn’t have adequate experience? These are great questions and I’ll address them in another article. Choosing an SEO consultant is a risky task and not one I would want to have to do if I were a business owner who didn’t understand it.
Everyone needs to start in there career somewhere and for that reason there are plenty of beginners in the world of SEO. There are as many beginners in SEO today as there were PC Technical Support staff in 1994 when personal computers were becoming more common. No one thought personal computers or technology would become an every day part of life. Many people who call themselves experts have claimed for years that SEO is a fad and will soon go away. These comments are usually made by people who don’t understand the purpose or proper methods behind SEO.
Since everyone needs to be a beginner at some point we suggest that if you need SEO for your organization that you only pay a service that has some experience behind it and then let them hire amateurs. This way you will know that you are in the hands of an agency or consultant who at least has some experience. Also, look for a place that has some reviews or that comes with personal or industry references.
I have Google’d some random individuals for fun who were representing themselves as “SEO Consultants” and found a variety of career paths for these folks leading up to the point in time where they became SEO experts. Some came with work history of unrelated jobs even to the technical world and even less which applied to the specialty of SEO. They somehow felt that purchasing a subscription to Hootsuite made them a social media expert.
Research your SEO options. Research the person who claims to be providing you with expert or even qualified service. Make sure they have even a minimum amount of experience. Don’t be afraid to give an amateur a chance but we suggest arming that amateur with a person who has experience or to work hand in hand with an agency to help provide your company their SEO service.
Do you NEED SEO?
Yes. SEO is the foundation for everything that is promoted and without optimizing your business practices, website, online processes and anything else that affects new customers who come from online marketing you are taking the risk that all of your marketing will results in people leaving your website once they arrive. That’s an expensive investment to lose just because some jackass convinced you that “you don’t NEED SEO”.
If someone ever tells you this just ignore them and sell them some swamp land.
Good luck and thanks for enjoying our article! We hope it helps!
Out of respect for this twit who thinks SEO is not needed we’ve decided for now to let him remain anonymous. I am publicly suggested that he retract his statement and if he does change the wording in his statement then he will remain anonymous.
We don’t need anyone in this industry bad mouthing experts and making people second guess their value just because some guy thinks he needs an ego boost.
 

  • The ROI of SEO is quantifiable and undeniable. We can prove it with numbers. There’s nothing more rewarding than taking a high-authority site, helping them improve basic site architecture and keyword integration issues, and then watching their traffic rise. That’s why I love my job!
    – https://www.wearefine.com/mingle/you-dont-need-seo/
  • What they don’t tell you about SEO – “…many business owners still believe that SEO is easy…” – “…there’s more to it than than…” – “SEO is tough”
    – http://searchengineland.com/dont-tell-seo-244465

 
 

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